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Robinhood Acquires Pluto


Robinhood announced last week that it has acquired Pluto Capital, an AI-powered investment research and portfolio construction platform targeted at retail. According to the company, the Pluto acquisition will allow Robinhood investors to:


  1. Enhanced analytics to identify trends and opportunities using large language models and real-time data.

  2. Personalized investment strategies based on risk tolerance, investment goals, and historical behavior.

  3. Real-time insights and optimization with AI-driven analysis.


This appears to be part of Robinhood's ongoing effort to re-monetize their installed base by diversifying away from day-trading and bitcoin towards longer-term investment strategies and wealth management.

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